Digital Advice & Strategy
At DBM, we believe that the terms “performance,” “efficiency,” and “optimization” are relative and must be tied to the notion of goals.
Your goals are therefore always at the heart of the strategies we present.
Pursuing your goals
And may the Force be with you.
When you come to us, you bring in your suitcase a need that may involve a brand‑new business, a family company with a century of history, or an already well‑established brand. Maybe all of that in the same suitcase.
At DBM, that is what drives us every day. The particularities of your projects and the diversity of your business sectors test our agility and strengthen our ability to constantly innovate.
For 20 years now, we have been supporting you in the implementation of your digital strategy. From creating your digital identity to building your website, and much more. We retain what makes us strong: our open‑mindedness, our tailor‑made support, our ROI‑oriented vision, and our dedication.
1. Defining the starting point and the destination
Before setting off on any journey, it’s wise to know where you’re starting from and to set a course. We work with you to define the objectives of your digital strategy, whether in B2B or B2C.
Whether your request concerns a local business or a large group with very different needs, we also take the time with you to understand what already exists and to:
- Take stock of your digital ecosystem
- Analyze the web experience and performance of existing media
- Perform technical audits
- Review the positioning of your main competitors
2. Consulting and helping with choices
From the information and analysis gathered, our role is then to assist you in choosing your operational directions and technical solutions.
We present you with a strategy by lever, corresponding to your needs and adapted to your company’s specificities:
- Creation of your digital identity
- Creation of institutional or e‑commerce sites
- Landing Page
- Content marketing
- Natural (SEO) and paid referencing (PPC)
- Emailing campaigns
- Etc.
3. Action plan and continuous improvement
Now it’s time to roll up your sleeves.
We structure for you an action plan for the short, medium, and long term. You thus have a roadmap for continuous improvement which we adjust together based on the results obtained, having previously defined:
- Your performance measurement indicators (KPIs)
- The expected results for each of them
- The levers enabling their influence
- The budgets necessary for each step