22-07-2026

DBM Digital Day – The digital event not to be missed on Clermont-ferrand

See you on October 1, 2026!

    DBM Digital Day – The digital event not to be missed on Clermont-ferrand

    The DBM Digital Day returns for an even more ambitious second edition.

    After the success of its first edition, this day dedicated to digital is an essential event for companies wishing to anticipate digital developments and accelerate their development.

    Understanding digital changes to refine its strategy and create new opportunities

    Digital is evolving at an unprecedented speed and constantly redefines the rules of trade, marketing and communication. Artificial intelligence, e-commerce, user experience, automation, cybersecurity or data management: companies must now adapt to a constantly changing environment.
    Faced with these challenges, the day before and the rise in skills become essential. With this in mind, De Bussac Multimedia has created the DBM Digital Day: a day of meetings and exchanges designed to provide concrete answers to the challenges facing organizations.

    A day dedicated to sharing expertise and feedback

    The DBM Digital Day event was designed to provide professionals with access to high-value content presented by recognized experts in their fields.

    The aim is not only to decrypt the major digital trends, but also to present methods, tools and feedback directly applicable in companies. Each intervention is designed to offer concrete lessons and help participants identify new development opportunities.

    A 100% Presential Experience

    At a time when remote formats are multiplying, the DBM Digital Day makes the choice of display.

    This day was designed to encourage direct exchanges, professional meetings and experience sharing. There will be no remote participation: all conferences, workshops and networking times will take place on site to create quality interactions between stakeholders, partners and participants.

    An event designed for all digital professionals

    Whether you are a leader, marketing manager, e-commerce project manager, entrepreneur or consultant, the DBM Digital Day allows you to access content tailored to your growth, visibility and digital transformation issues. The organization of the event was designed for you.

    Accessible to all levels of experience, the event is open to a wide audience. Both professionals who want to discover new performance levers and those who seek to deepen their expertise on more advanced topics.

    Dated October 1, 2026

    After having brought together more than 50 companies, offering 7 conferences and 4 workshops during its first edition, the DBM Digital Day has reached a new stage.

    On 1 October 2026, DBM will meet again experts, policy makers and digital players for a day marked by innovation, sharing and performance.

    The continuation of the program will allow you to discover in more detail the conferences, workshops and highlights that will make this second edition an appointment not to be missed.

    A digital event designed to learn, experience and exchange

    The DBM Digital Day is not just a conference. It is an entire day dedicated to action and innovation, built around three fundamental pillars to ensure total immersion in the digital world. This event was designed to provide a perfect balance between high-level theoretical inputs and immediate implementations, allowing each participant to leave with a concrete roadmap.

    1 – Learn from the best experts in the sector and learn about current events.

    On the agenda: conferences hosted by recognized experts in digital and e-commerce, concrete feedback, and actionable insights that you can implement the next day in your company. Digital strategy, UX/UI, Social Media, e-commerce, IA generative… All the subjects that really matter are at the meeting. The stakeholders, selected for their cutting-edge expertise and pragmatic vision, will share behind-the-scenes successes and the mistakes to be avoided, thus providing an invaluable strategic watch to remain competitive in a constantly changing environment.

    2 – Discover new tools and solutions during immersive workshops

    DBM Digital Day hands-on workshops are designed to go beyond theory. In small groups, accompanied by DBM experts and our partners, you discover new tools and solutions in key areas. These interactive sessions allow you to leave with concrete and directly exploitable tracks for your structure.

    3 – Meet an exceptional ecosystem and prestigious guests.

    Leaders, decision makers, entrepreneurs, marketing managers, developers… Bringing together in one place all the actors who shape digital in Auvergne and France is the real advantage of an event like the DBM Digital Day. It is a rare networking opportunity, in an environment conducive to genuine exchanges and sustainable collaborations between organizers and the public.
    By fostering the encounter between the needs of local companies in Clermont-Ferrand and the most innovative technological solutions, this event becomes a business catalyst and a privileged space to create a link within the digital event industry.

    Frequently Asked Questions about DBM Digital Day

    Who is DBM Digital Day for?

    This event is for all those who have understood that digital is no longer an option, but an essential lever of growth.
    The leaders and decision makers who want to heighten their digital strategy and identify the growth levers for their business. The Marketing managers and e-commerce that seek to optimize their performance and discover the tools and methods that make the difference. Entrepreneurs and project leaders who want to launch or accelerate their online presence with the right foundation. Digital enthusiasts who want to stay at the forefront of innovation and learn from best practices.

    Why does DBM organise this event?

    Since 1998, De Bussac Multimedia has been supporting companies in their digital transformation since Clermont-Ferrand. Today Shopify Select Partner, certified on major e-commerce platforms and with more than 200 customers, DBM has built a rare expertise. The DBM Digital Day is the natural way to share this expertise with the local and national ecosystem: creating a place for exchanges, inspiration and collaboration around digital.

    Participating in the DBM Digital Day is investing a day to earn months ahead of your digital strategy. It’s going back with new ideas, valuable contacts and a clear vision of the next steps for your business.

    What is the DBM Digital Day event unique in France?

    The DBM Digital Day focuses on marketing, communication and digital professionals who want to develop skills and discover the latest trends in their sector. SME leaders, marketing managers of major groups, e-commerce project managers or independent consultants can find specific content tailored to their growth challenges. The event is designed to be accessible to all levels of experience, starting in the field of digital transformation or seeking to deepen already solid expertise on complex topics such as artificial intelligence or marketing automation.
    Beyond a simple transmission of knowledge, this appointment is established as a real digital show of proximity where practice prevails. By participating in this event, each professional is given tailor-made support to take a first step towards optimizing their internal tools. This is the ideal opportunity for guests to immerse themselves in a stimulating environment, fostering high quality speaking and sharing. By bringing together the passionate organizers of De Bussac Multimedia and an audience of decision-makers, the DBM Digital Day becomes a catalyst for innovation for the entire digital ecosystem in Auvergne-Rhône-Alpes and beyond.

    What are the different types of conferences at DBM Digital Day?

    The DBM Digital Day programme brings together keynotes from invited experts for the occasion, practical workshops and concrete feedback on the major themes of digital marketing, content strategy and digital transformation. Each session is designed to offer directly applicable teachings. Exchange times allow participants to ask questions to stakeholders and create networking opportunities with other industry professionals.

    Why DBM turns to the event every year?

    DBM is committed to organizing an event each year to bring together a community committed to digital marketing issues and to offer an annual event that will structure the industry’s professionals. The aim is to disseminate concrete knowledge, highlight innovative practices and actively contribute to the rise of the French digital ecosystem. The regularity of the event also allows to follow the rapid evolution of the sector from year to year.

    Add the DBM Digital Day to your calendar now!

    To join the DBM Digital Day, you just need to register online via the form available on dbmdigitalday.com. Registration here! See you on 1 October 2026 for the 2nd edition of the DBM Digital Day.Registration is open. Don’t delay, seats are limited!

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