What modern and disruptive approach to transcribe the unique character of this group that breaks the codes of accounting expertise on the web ?
How to facilitate access to the different subsidiaries and bring clarity and transparency to their offer ?
Introducing Amarris Groupe
Accountants a click away
If there is one area where seriousness and rigor are expected, it is accounting expertise. OK, but that doesn’t mean you can’t add a touch of innovation, a dose of creativity, and a zest of audacity. This is the gamble of Amarris Groupe, which offers 100% online access to accounting expertise, a digital layered offer, designed by an entrepreneur for entrepreneurs.
Should we also talk to you about the franchise system, which guarantees proximity and quality of service, while allowing young chartered accountants to set up on their own and benefit from the brand’s reputation ?
You know it, when our clients challenge conventional wisdom with fresh and inventive concepts, we don’t just like it ; we love it ! And we take even more pleasure in putting our minds to work to design with them THE showcase that will highlight their personality and uniqueness.
The challenge
We accepted the mission entrusted by Amarris Groupe to create a web portal for its accounting expertise subsidiaries and thus to:
- Present the offers of the different subsidiaries clearly and structuredly
- Imagine a communication approach that carries the group’s DNA
- Participate in the brand’s reputation and reach new targets
A stimulating challenge that we met thanks to our out-of-the-box ideas and our expertise in the modular and scalable WordPress solution.
The Strong Axes of the Solution
From the outset of the project, the DBM team was unanimous on the following observation: it required both a solid, hyper-clear, and structured architecture and a contemporary, offbeat, even slightly cheeky graphic approach.
Everyone got to work: some to design intuitive navigation to guide the visitor inside the portal; others to transcribe the group’s DNA through a light and cheerful visual approach. Betting on simplicity and modernity also became obvious to the team. As did the use of the open-source WordPress solution, which fully exploits its potential here.
